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Born This Way Full Coverage Concealer: Hydrating, Vegan, and Cruelty-Free for a Flawless Natural Finish

Regular price
$93.74
Regular price
$110.28
Sale price
$93.74
Tax included. Shipping calculated at checkout.

Flawless Coverage, Naturally: Meet Your New Go-To Concealer

Are you tired of concealers that cake, clog pores, or simply don't deliver the full coverage you need to mask imperfections? Do you crave a natural, flawless finish that looks like you were born this way? Look no further! The Born This Way Super Coverage Multi-Use Concealer is your secret weapon for achieving a radiant, even complexion while nourishing and protecting your skin.

Experience the Benefits

Unleash Your Most Flawless Self with Full Coverage

Imagine effortlessly concealing blemishes, dark circles, and uneven skin tone with a single application. Our full coverage formula provides maximum coverage without feeling heavy or looking unnatural. You’ll step out with confidence, knowing your complexion looks impeccable.

A Naturally Beautiful You

This isn't your average mask. The natural finish blends seamlessly into your skin, creating a believable, airbrushed effect. Feel the freedom of knowing you're enhancing your beauty, not hiding it. No more heavy, cakey makeup – just a radiant, natural glow that turns heads.

Hydration That Lasts, Thanks to Hyaluronic Acid

Say goodbye to dry, flaky concealer! Infused with Hyaluronic Acid, this formula provides intense hydration, plumping the skin and minimizing the appearance of fine lines and wrinkles. Imagine your skin feeling supple, smooth, and youthful all day long. You get coverage and skincare in one amazing product.

Coconut Water: Your Skin's Thirst Quencher

Quench your skin's thirst with the replenishing power of Coconut Water. It delicately balances moisture levels, leaving your skin feeling refreshed and revitalized. Imagine a concealer that not only covers but also actively cares for your skin, promoting a healthy, radiant glow from within.

Alpine Rose: Resilience for Your Skin

Protect your skin from the daily grind with the power of Alpine Rose. This potent ingredient supports skin health and resilience against environmental stressors. Think of it as a shield, defending your complexion against pollution and daily damage, helping you maintain a youthful appearance.

Buildable Coverage: Your Way, Every Day

Need a little more coverage in certain areas? No problem! The buildable formula allows you to customize the intensity to your liking. Layer it effortlessly without caking or creasing, ensuring a flawless finish that lasts all day. This means you can create a truly custom look that's just right for you!

Worry-Free Wear with a Non-Comedogenic Formula

If you're prone to breakouts, you can finally breathe a sigh of relief. This non-comedogenic formula won't clog pores or cause acne, making it perfect for even the most sensitive skin. Imagine enjoying full coverage without the worry of unwanted blemishes.

Why Choose Born This Way Concealer?

The Born This Way Super Coverage Multi-Use Concealer offers a unique blend of performance and care. It not only conceals imperfections but also hydrates, protects, and nourishes your skin, leaving you with a flawless, natural-looking complexion. It's makeup that works *with* your skin, not against it.

Ideal Use Cases

  • Busy Mornings: Achieve a flawless complexion in minutes, even when you're short on time.
  • Special Events: Get camera-ready for weddings, parties, and photoshoots with long-lasting, full coverage.
  • Everyday Wear: Enjoy a natural-looking, radiant complexion that lasts all day, without feeling heavy or cakey.

Technical Specifications

  • Coverage: Full
  • Finish: Natural
  • Formulation: Liquid
  • Highlighted Ingredients: Coconut Water, Alpine Rose, Hyaluronic Acid
  • Free of: Parabens
  • Vegan: Yes
  • Cruelty-Free: Yes

Stop settling for concealers that don't deliver. Click 'Add to Cart' NOW and experience the Born This Way difference! Reveal your most flawless, naturally beautiful self today!

Shipping information

- No EU import duties.
- Ships within 1-2 business days.
- Ships in our fully recyclable and biodegradable signature boxes.

    Born This Way Full Coverage Concealer: Hydrating, Vegan, and Cruelty-Free for a Flawless Natural Finish
    FREE SHIPPING on all orders over $100
    EASY RETURNS 30-day postage paid returns
    10% OFF your first order | Use code: FIRST10

    Why Be Yours?

    • Clean Skincare

      Clean and natural skincare with safe and transparent ingredients

    • European Delivery

      Fast delivery options with tracking
      No EU import duties

    • Sustainability

      Our signature shipping boxes are fully recyclable and biodegradable

    • Authorized Retailer

      We are an authorized retailer for all the brands we carry

    “Protect Your Skin And It Will Protect You Back”

    – DR. BARBARA STURM

    FAQs

    Are your products organic / natural?

    Our products combine the power of naturally occurring and advanced science ingredients that are simple to use, highly effective, non-toxic, non-irritating, and absolutely cruelty-free. We do not use aggressive, irritating ingredients. Beyond this, we do not like labels such as ‘organic,’ ‘natural’ or ‘clean,’ which have no consistent definition and tell you nothing about a product’s safety or efficacy. We are committed to bringing you the very best ingredient science and being certified “organic” does not always yield the best ingredient.

    Do your products contain fragrance?

    Generally not, but with limited exceptions. “Fragrance,” when used in our products like the ANTI-AGING BODY CREAM, is selected for its pleasant scent but also for its proven tolerability. Most fragrances contain allergic substances, or “allergens”: if present, it is compulsory to state this on the label, even if the percentage contained is minimal. Where possible, we tend to use fragrances which do not contain allergens and which should therefore give rise to fewer problems. When fragrance is present in a our product, is indicated in the list of ingredients as PARFUM or FRAGRANCE.

    Is there talc in any of your products?

    The minerals that are used to produce talc can contain asbestos, which is why there are legitimate concerns about its potential effect on our health. The talc used in our ENZYME CLEANSER, BABY BUM CREAM and tinted CLARIFYING SPOT TREATMENTS is NOT made of minerals that contain asbestos and thus is not carcinogenic and completely safe. The talc we use is periodically and consistently reviewed by independent laboratories.

    What is the shelf life of my product?

    All beauty products need to be used by a certain period. This is known as the 'period after opening' and can be easily identified by the PAO symbol. The symbol can be recognised as the shape of an opened jar, and will have a number inside; 9M will indicate 9 months, 12M is 12 months, and 36M is 36 months. Once opened the product should be used in this period, as after this time the quality of the product will deteriorate.

    What Clients Are Saying

    “The second product I have bought in the smaller size. Love the little tingle I get on my face after use and a couple of drops is enough.”

    Paige Alexander

    “Fantastic cleanser ! My skin is clean & fresh , ready to absorb the rest of my
    Dr. Barbara Sturm skincare routine.”

    Claire Cooper

    “This cleanser is very lightweight & doesn’t dry out your skin like most cleansers. I have my teenage son using it & it has helped with his acne.”

    Sara Bond

    “I now don't want to use any other cleanser. Use it in the morning and evenings. It doesn't dry the skin and leaves it nicely clean.”

    Nikolay Balushev

    “My skin feels soft and clean after using this cleanser because it’s very gentle and doesn't dry out my skin. i combine with the facial scrub every other day.”

    Angela McCafferty

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